True North Strategic Advisory
True North Strategic Advisory specialises in government, social performance, renewable energy, mining and resources and large-scale infrastructure programs.
Engagement professionals, Elena Madden and Hollie Young provide strategic communication and engagement support on challenging yet critical programs of work that will contribute to the future of the Northern Territory.
True North Strategic Advisory provides strategic advice and capacity to deliver thoughtful, relevant and best practice stakeholder engagement, Social Impact Assessment (SIA), crisis communication, reputation management and communication through change.
Our SIA and engagement methodology is based on a localised and personal approach and work in partnership with our clients to add value and deliver positive and collaborative results.
Our expertise:
- Social impact assessment
- Reputation management
- Change communication
- Stakeholder engagement
- Strategic communication
- Strategic writing
Social Impact Assessment
A Social Impact Assessment (SIA) is the process of analysing, predicting and managing the positive and negative impacts of major policy change and development on the lives, lifestyles and livelihoods of people and communities.
Our SIA and engagement methodology is based on international best practice standards combined with local knowledge and contextual understanding.
Working alongside Jane Munday, True North Strategy Advisory provides best practice engagement and social impact advice and follow through with practical support.
Elena Madden, Director
Elena is an experienced professional who specialises in strategic and corporate communication, issues management and stakeholder engagement.
Elena is passionate about advocating for the Territory through good relationships and quality communication and engagement. She has strong local networks and a good understanding of issues impacting northern and regional Australia.
This local knowledge paired with her extensive experience in corporate communication, crisis communication and stakeholder relations and background in mining and major projects provides her with the practical experience needed to guide our clients in community and social performance, as well as large scale infrastructure projects. Elena has worked on some the Territory’s largest projects and is experienced in project development and feasibility.
Hollie Young, Director
Hollie is accustomed to leading sensitive community and stakeholder engagement projects that require good research, clear information and timely communication. Hollie is currently utilising these skills in the growing field of social impact assessment, a discipline which requires good stakeholder engagement, an understanding of government guidelines, local issues and potential social impacts.
She is experienced in interpreting scientific reports, particularly those relating to environmental investigations and land contamination, to produce materials that suit a range of audiences including regulators, stakeholders and the community.
Hollie is currently based in regional NSW but also has good local knowledge of northern Australia, having spent 6 years living and working in the Northern Territory.
Dr Jane Munday, Senior Advisor and Social Impact Assessment Specialist
Jane has 30 years’ experience working in remote and urban areas of the Northern Territory. She has a vast network and a well-established understanding of national and international practice standards.
Jane is an experienced communication, community engagement and social research specialist. She has provided engagement and communication advice to the Australian and Northern Territory governments, regional councils and Aboriginal enterprises including engagement frameworks, communication and policy development.
Jane has a PhD on the social and cultural impacts of northern development, written academic articles on social impact assessment and community engagement, and led many social impact assessments in the Northern Territory over the past 10 years.
